Comparing the pros and cons of exterior competitors to brick

Words: Dan KamysA video and fact sheets from the Brick Industry Association (BIA) compares bricks with other home exteriors, debunking the common myths about genuine clay brick versus its competitors. With frank pros and cons on the latest in sustainability features, maintenance needs, costs, fire and safety, the package stacks bricks against the top alternatives: vinyl siding, concrete masonry, manufactured stone, fiber cement siding and Exterior Insulation and Finish System (EIFS) — otherwise known as synthetic stucco.

BIA's booklets include:
  • The Facts: Brick vs. Vinyl Siding
  • The Facts: Brick vs. Fiber Cement Siding
  • The Facts: Brick vs. Manufactured Stone
  • The Facts: Brick vs. EIFS
  • The Facts: Brick vs. Concrete Masonry Veneer
Eliminating technical jargon, content areas for each product include major myths, strengths and weaknesses in all areas (aesthetics, initial cost, design flexibility, installation, maintenance and repairs, water management, color fading, fire resistance, wind damage, moisture resistance, insect infestation, damage resistance, environmental concerns, insurance issues); physical properties and construction basics; cross-section diagrams; the differences between brick and each product; sustainability comparisons and product performance.

You can view all fact guides at www.gobrick.com.
Five Truths About Final Brick Cleandown
May 2026

Not all truths are self-evident. Sometimes they’re easy to forget or clouded with misunderstanding. The good news is these truths of final cleandown are not hard to implement on your next project to ensure successfully cleaned and beautiful new brick.

Shelf Angles and Their Impact on Wall Performance
May 2026

Shelf angles have long been a standard component in masonry construction. Installed at the slab edge, they provide support for brick veneer and are often treated as a routine detail. However, as building performance requirements evolve, particularly aroun

The Mason’s Mark: Defining the Craft Through the Trowel
May 2026

Walk onto any job site, from a custom residential chimney to a sprawling commercial block wall, and you will hear it before you see it: the distinctive ring of high-carbon steel striking masonry. The trowel is more than just a mortar scoop; it is the cond

Registration Now Open for the 2026 MCAA Midyear Meeting in San Antonio, Texas
May 2026

The Mason Contractors Association of America (MCAA) is thrilled to announce that registration is now open for the highly anticipated 2026 MCAA Midyear Meeting, set to take place in San Antonio, Texas. This exciting event is scheduled from September 13th-1