Instone Joins Platinum Tier In The Masonry Alliance Program

By Dan Kamys

Instone, the largest wholesale stone distributor and supplier of thin veneer masonry products in the US, joins the Masonry Alliance Program’s Platinum tier. Through this commitment, Instone will receive unparalleled access to the $33 billion masonry industry through a variety of industry-immersion tactics.

“For over three decades, we've proudly served the building industry, forging strong connections with masonry suppliers and skilled masons,” said Instone CEO Kevin Grotke. “Our commitment to quality craftsmanship is unwavering, and we value the contributions of these talented individuals. We look forward to continuing our journey alongside the Masonry Alliance, leveraging our expertise and resources to support the growth and success of this vital industry.”

The Masonry Alliance Program now has 50 of 70 spots filled, and represents the only way for industry suppliers to be active in MCAA activities and media channels, including MASONRY Magazine. A dedicated website, masonryalliances.com, shares a live view of all the companies who have joined the program along with an outline of benefits.

“Instone is a new partner to the MCAA. As a Platinum member, they will receive a variety of content-driven initiatives that will help position them as an industry thought leader. We look forward to the kick-off of what we anticipate will be a long-term partnership,” said Dan Kamys, MCAA Director of Content.

The Masonry Alliance Program is broken into four tiers: Cornerstone, Platinum, Gold, and Silver. Items such as event attendance, advertising in MASONRY Magazine, sponsorships, content development, and more are no longer available to companies outside of this program.

About Instone: As the largest wholesale stone distributor and supplier of thin veneer masonry products in the United States, we have consistently proven that the value and service we offer to our dealers has made us their preferred partner in business. Our stone dealers across the Midwest and Northeast have enjoyed increased financial performance because we constantly work at reducing their costs. Whether it’s opening up cash flow by managing inventory or providing leads from our sales and marketing teams, we add value to the purchasing process.

Our success is rooted in our sales team who is focused on your business goals and market success. Each has a deep understanding of their clients’ needs with years of valuable insight into the building materials market.

This is further complemented by our customer support and warehouse team who excel in processing your order in the most efficient and timely manner. Have a question about any of the many stone veneer and hardscaping products we sell, give us a call or send an email, we’re happy to help!

Ordering from the Instone E-Commerce website is fast and easy! Once logged in dealers have many convenient options such as stored order history for easy reorders, bulk add to cart using SKUs, and comprehensive tracking of open orders so you know when to expect your delivery.

Our mission is to empower our vendors and dealers to thrive. Our dedicated marketing team partners closely with customers, providing the essential tools and strategies needed to amplify their businesses, build visibility, and generate valuable leads.

Finally, our route trucks take the guesswork out of deliveries with pre-scheduled weekly lanes servicing customers from one of our three distribution centers. Our route truck system will get you the product in days, not weeks.

Quite simply, when you need the product now… We Make It Easy!

About Mason Contractors Association of America: The Mason Contractors Association of America (MCAA) is the national trade association representing mason contractors in the $33 billion industry. The MCAA is committed to preserving and promoting the trade by providing continuing education, advocating fair codes and standards, fostering a safe work environment, recruiting future manpower and marketing the benefits of masonry materials.