General Shale Continues as a Gold Partner in 2027

The Mason Contractors Association of America (MCAA) is proud to announce that General Shale will continue as a Gold Partner in the 2027 Masonry Alliance Program. General Shale’s steadfast support and focus on sustainable manufacturing continue to drive long-term value for contractors across North America. We are looking forward to another successful year as partners!

General Shale's mission is to remain the preferred solutions provider of building materials in North America, thanks to the enduring quality, energy efficiency, and natural beauty their products offer. Driven by modern and future-oriented innovation, General Shale employees set the standard through a shared commitment to safety, environmental responsibility, and a strong focus on creating the ultimate customer experience.


The Masonry Alliance Program has a permanent cap of 70 companies, and all renewals of current Partners will be finalized by the end of October. Starting November 2nd, all remaining spots will be made available to the industry
About: MAP Partner
Natural Stone Ordering: Details Matter Before the Job Starts
October 2026

A lot of problems on a stone job can be traced back to the order. I’m on the supplier side, so I see it regularly. A mason can do everything right in the field and still end up fighting a job because the wrong material was ordered, quantities were off, c

Dust Mitigation in Masonry: Practical Strategies for Safer Job Sites
October 2026

Every day, masonry professionals cut block, grind mortar joints, core drill, mix dry materials, and demolish existing structures. These tasks are fundamental to the trade, but they also generate dust. While dust may seem like an unavoidable part of the jo

Unique Industries Kem-O-Kleen Remains a Silver Partner in 2027
October 2026

The Mason Contractors Association of America (MCAA) is pleased to announce that Unique Industries Kem-O-Kleen will remain as a Silver Partner in the 2027 Masonry Alliance Program.

TERRA Footwear Renews as a Silver Partner in 2027
October 2026

The Mason Contractors Association of America (MCAA) is pleased to share that TERRA Footwear will renew as a Silver Partner in the 2027 Masonry Alliance Program.