Zeb Hering Presenting At MCAA Contractor Lunch

Words: Mason Contractors

The MCAA Contractor Lunch at World of Concrete is scheduled for Monday, January 16th, at 11:30 AM - 1:30 PM in the Resorts World Lotus 9 and 10. At this lunch, contractors have the opportunity to dine, network, and hear from Zeb Hering on going from low-bid contractor to preferred mason in a digital world. Learn more about this event below and on our convention website. 

Going From Low-Bid Contractor To Preferred Mason In A Digital World

Business Development Positions Value Proposition For Your Company

Presenter: Zeb Hering, VP of Business Development, Brazos Masonry

Customer value has been a key focus of relationship marketing for decades. Many contractors have used it to help move from being awarded work as low-bidder to becoming a pre-selected preferred contractor. However, the increasing move to a digital work site has deeply changed the customers behavior, needs and expectations. Learn how a business development position can help bridge the digital gap and help you become a preferred contractor.

Britt Stokes, Acme Brick’s Director of Marketing, Retires.
August 2026

Fort Worth, Texas – After faithfully serving Acme Brick Company for 40 years, Britt has chosen to retire – although he will still be involved with Acme on various projects. Britt began his career with Acme as staff photographer and through dedicati

Sainte-Cécile Cathedral
August 2026

Imagine being handed a set of plans calling for the largest brick cathedral in the world. Now imagine building it without modern cranes, engineered scaffolding, forklifts, power tools, or structural analysis software. That was the challenge facing medie

Why SkillsUSA is the Keystone to MCAA’s Outreach
August 2026

When I stepped into the role of the MCAA’s first Director of Youth Outreach and Education, I knew we had a massive job ahead of us. I am a fourth-generation brick mason, and I have spent over two decades teaching the trade, from working with apprentices a

The First Paycheck
August 2026

Several years ago, Huntley Brothers hired a young apprentice. It was his first real job, and he had never had a paycheck before. Friday rolled around, and he got paid just like everyone else. Later that day, one of the guys told me something I have never