FIND A CONTRACTOR BUYER'S GUIDE
BECOME AN INDUSTRY PARTNER
MCAA Logo
MEMBER LOGIN JOIN
NEWS
2026 Midyear Meeting Registration is OPEN ↗

JLG Launches Aerial Work Platforms in Mexico

Words: Brad NelsonJLG Industries, Inc., an Oshkosh Corporation company [NYSE:OSK] and a leading manufacturer of aerial work platforms and telescopic material handlers, announced that the largest Caterpillar® dealer in Mexico with 45 branches will bring JLG aerial work platforms to its territory.

The JLG product launch with MADISA will begin with the purchase of 800S Boom Lifts, 1200SJP Boom Lifts, 3394 and 4394 RT Scissor Lifts, M600 Boom Lifts and 1930ES Scissor Lifts.

This JLG product launch marks the first time that MADISA has purchased aerial work platforms above 18.36m (60 ft). Most often used for large industrial facilities and for new construction in Mexico, aerial work platforms are safer and more efficient than relying on scaffolding and cranes. JLG aerial work platforms also offer exceptional reach, high capacity, versatile performance and easy maintenance.

“We decided to order these JLG products because we saw an opportunity to expand into another market and JLG will be the line that accomplishes that goal,” said MADISA Product Manager Ing. Leonel Martínez. “To meet our position as ’Easy to do Business With,’ we wanted to meet and exceed our customers‘ expectations, which in this case meant offering higher reaching lifts that could help our clients complete their projects in an efficient and safe manner.“

“The MADISA product launch is part of a growing campaign to bring JLG aerial products to Caterpillar dealers in Americas South,” said Global Marketing Communications Manager JLG Industries, Inc. Caterpillar Alliance Group Maye Houck. “And of course, we are looking forward to introducing these products to other regions as those opportunities arise.”

MADISA plans to hold several customer appreciation events throughout the year to introduce JLG aerial work platforms to its clients. For specific events and locations, visit www.madisa.com.
 0
Five Truths About Final Brick Cleandown
May 2026

Not all truths are self-evident. Sometimes they’re easy to forget or clouded with misunderstanding. The good news is these truths of final cleandown are not hard to implement on your next project to ensure successfully cleaned and beautiful new brick.

Jake Boyer
MAP Partner
Read More
Shelf Angles and Their Impact on Wall Performance
May 2026

Shelf angles have long been a standard component in masonry construction. Installed at the slab edge, they provide support for brick veneer and are often treated as a routine detail. However, as building performance requirements evolve, particularly aroun

Erica Oliveraz
MAP Partner
Read More
The Mason’s Mark: Defining the Craft Through the Trowel
May 2026

Walk onto any job site, from a custom residential chimney to a sprawling commercial block wall, and you will hear it before you see it: the distinctive ring of high-carbon steel striking masonry. The trowel is more than just a mortar scoop; it is the cond

Mark Maleski
Technical Talks
Read More
Registration Now Open for the 2026 MCAA Midyear Meeting in San Antonio, Texas
May 2026

The Mason Contractors Association of America (MCAA) is thrilled to announce that registration is now open for the highly anticipated 2026 MCAA Midyear Meeting, set to take place in San Antonio, Texas. This exciting event is scheduled from September 13th-1

Industry News
Read More