The American Dream

Words: Paul Odom

We had a fantastic long weekend, as I am hoping many of you were able to do as well. It got me thinking about how incredibly fortunate we all are as Americans thanks to those who have served our country. We owe a lot to you. It is my hope that we can all honor them through our thoughts, actions, and prayers.

America is a great place to live, and I am convinced the American Dream is not dead. I had the opportunity a couple of weeks back to go to the SkillsUSA National Competition. It is always a fantastic event and I am constantly amazed by the talent we see out there. With all those high school students competing from around the nation to show off their skilled trades, it is clear the American Dream lives on through programs like this!

Not everyone has to go to college after high school to be successful and live that American Dream.

Let me expand a little bit on that. From what I have read, the average college student accumulates $40,000 in debt. That’s a pretty large sum for someone in their early 20s. Then, they may graduate and not find a job or it’s not a very high-paying job.

On the other hand, you have a high school student that has been studying a trade, such as masonry. During the summer they work for a contractor, making more money than most of their friends working at the fast food joint. It may be hot outside, but they are banking it and know that when they graduate, they will have a good paying job. After graduation, these students go straight into an apprenticeship and are being paid to learn a trade.

After a few years as a mason, let’s say they become a foreman and their pay and benefits increase even more. They then have the opportunity in a few years to become a superintendent, project manager, or estimator. They have accomplished all of this, making good money and not accumulating debt like their college friends are. Plus, they have got a career that will stand the test of time.

Don’t get me wrong, there is still a need for a college education. After all, we will always need doctors, engineers, lawyers, etc. In no way am I saying that it is bad to go to college. What I am saying is that we need to be doing a better job of making sure young people know that there is more out there than a college education can provide.

Soon kids all over the nation will start getting ready to go back to school. In junior high and high school, they are starting to talk about what they want to do after graduation. We have got to get the word out that there are opportunities in masonry at this point.

This month, I want each of you to make the effort to either get with your local or state association or talk to a counselor at a school about ways that you can help encourage more trade involvement. It starts with each of us. SkillsUSA is all over the country. Find out how you can be a volunteer to help prepare these young adults for a successful career in masonry.

The other thing I want you to make sure you are doing is registering for the Midyear Meeting coming up September 8-11 at the Omni Mount Washington Resort in New Hampshire. Sign up soon! Check out all of the great things we have planned at www.masoncontractors.org/midyear/. You will not want to miss it, with opportunities to golf, networking with contractors and suppliers, and so much more. Susie and I hope to see you all there next month.

The Behind-the-Wall Secrets Every Mason Already Knows (But Some Ignore)
March 2026

You’ve been around long enough to know this already: stone doesn’t fail on the face; it fails behind the wall. You can lay the prettiest veneer in the county, but if the prep is junk, that wall’s gonna start telling on you after a couple of winters. Manu

From the Mound to the Mortar: Jon Rauch’s Tall Order in the Masonry Industry
March 2026

In the record books of Major League Baseball, Jon Rauch is a literal giant. At 6 feet, 11 inches, he remains the tallest player to ever step onto a Big League mound. But today, the Olympic Gold Medalist and 11-season MLB veteran isn’t looking for a strike

Case Study: The Scoop
March 2026

Leading UK architecture firm, Corstorphine & Wright, has announced the completion of ‘The Scoop’, a unique concave office building in Southwark, London. The innovative design reuses an existing building and integrates a conical cut-out façade in white gla

Executing Color-Driven Designs Without Compromising Craftsmanship
March 2026

On today’s jobsites, masonry contractors are being asked to do more than install manufactured stone veneer (MSV). They’re being asked to interpret design trends and execute them with precision. Homeowners arrive with curated Pinterest boards. Designers r