FIND A CONTRACTOR BUYER'S GUIDE
BECOME AN INDUSTRY PARTNER
MCAA Logo
MEMBER LOGIN JOIN
NEWS
World of Concrete 2026 Registration Is Open ↗

PROSOCO hires Lattimer

Words: Al Morris/Public/News/20120812140000-1.jpg" width="600" height="338" border="0" alt="The PROSOCO has hired Joelle Lattimer P.E. as architectural sales specialist." />
PROSOCO has hired Joelle Lattimer P.E. as architectural sales specialist.
PROSOCO has hired Joelle Lattimer P.E. as architectural sales specialist. PROSOCO manufactures the R-GUARD FastFlash line of waterproof, fluid-applied air barriers; and products that clean, protect and maintain concrete, brick and stone architecture. As the company’s architectural sales specialist, Lattimer assists construction and design professionals throughout the nation with all issues relating to air and water barriers, and new construction and restoration.

Lattimer will support PROSOCO through product and marketing initiatives, training, spec-writing assistance, marketing initiatives and participation in industry trade organizations such as the Air Barrier Association of America, the U.S. Green Building Council, Passive House and the American Institute of Architects. Before joining PROSOCO, Lattimer served as a consulting engineer for interior slab on ground building systems in the Overland Park, Kan., office of Structural Services Inc., Richardson, Texas.
 0
iQ Power Tools Joins as a Platinum Partner in the 2026 Masonry Alliance Program
November 2025

The Mason Contractors Association of America (MCAA) is excited to announce that iQ Power Tools has joined the 2026 Masonry Alliance Program (MAP) at the Platinum Level.

Industry News
Read More
Bonding with Masonry 2025: Q4
November 2025

This issue’s questions come from an Architect and an Engineer. What questions do you have? Send them to info@masonrymagazine.com, attention Technical Talk.

David Biggs
Bonding with Masonry
Read More
Hultafors Group Continues Gold Partnership in the 2026 Masonry Alliance Program
November 2025

The Mason Contractors Association of America (MCAA) is pleased to announce that Hultafors Group will continue its Gold partnership in the 2026 Masonry Alliance Program.

Industry News
Read More
Are you in the Insulated Concrete Block business? Then FTC Rule 460 applies to you…
November 2025

If you supply, sell, or use any of these… Pre-insulated concrete block... Loose-Fill Insulation... Injectable Foam-in-Place Insulation... Foam Plastic Inserts... Then you must abide by FTC Rule 460, 16 CFR 460, which governs R-value testing and claims

Bob Sullivan Richard Porter
Technical Talks
Read More