FIND A CONTRACTOR BUYER'S GUIDE
BECOME AN INDUSTRY PARTNER
MCAA Logo
MEMBER LOGIN JOIN
NEWS
World of Concrete 2026 Registration Is Open ↗

Hanson Brick launches product app for iPad

Words: Tim Bambrick/Public/News/20120513080000-1.jpg" width="600" height="338" border="0" alt="Use the “My Showroom” feature to set up a showcase of your preferred brick styles." />
Use the “My Showroom” feature to set up a showcase of your preferred brick styles.
Hanson Brick, one of North America’s largest brick manufacturers, in partnership with Applosophy, a mobile application development company, announced the launch of the My Hanson Brick mobile application for the iPad. My Hanson Brick is available for download via the Apple Store and is designed to help builders, distributors, architects and homeowners with their brick cladding needs. Users will be able to view the Hanson Brick catalog, find homes, offices, and other buildings using specific Hanson Brick products, view their selections and map directions directly on their iPad visit the sites and see a particular brick style on a project. An iPhone version of the app is expected by late May.

“This application is all about helping our customers reduce the amount of time they put into research and guesswork needed to make one of the most important design decisions involved in their project,” said Charlie Ward, senior vice president and general manager of Hanson Brick. “We want to help our customers make the right brick choice faster and with as much information as we can bring to their finger tips while they are on the go.”

The application developers could not agree more with the inventive approach Hanson wanted to take. “Our aim was to identify the uneconomical aspects in the way brick information was being exchanged among the whole spectrum of users,” said Shai Cohen, the head of technology at Applosophy. “We wanted to create a platform that would transform the print catalogs into an interactive space in which Hanson could speed up the communication and specify personalized user needs.”

With the creation of this innovative platform, Ward believes the application also supports Hanson’s vision of sustainability.

“Let’s face it, catalogs, order forms and other printed materials consume a great deal of resources,” Ward said. “With this app, the resources and energy used can be significantly reduced and we can also continue to move closer to the zero waste culture we strive for within our company.”

The new Hanson Brick App allows users to:
  • Access basic information about Hanson Brick products including brick sizing and coursing information, environmental benefits, sustainability and warranty information
  • Search collections by regional availability and color
  • Prepare and share project ideas with contractors, builders, architects and owners
  • Create customized showcase rooms incorporating preferred brick styles
  • Access catalogs with photos of brick offerings based on region
  • Locate addresses where specific brick styles are being used
  • View photos of completed projects using particular brick styles
  • Find additional information regarding new products released by Hanson Brick.
The free My Hanson Brick app is available now for iPad from the App Store or at www.itunes.com/appstore.
 0
From Day One to Long-Term Success: Onboarding Strategies for Contractors
January 2026

The construction industry is facing one of its toughest challenges in decades. Companies are struggling to find enough skilled workers while competing to keep the ones they have. At the same time, projects are becoming more complex, deadlines are tighter,

Matt Dibara
Business Management
Read More
Finding the Right PPE for Your Work
January 2026

When it comes to PPE, one thing’s for sure: safety isn’t one size fits all. The work you’re doing, where you’re doing it, and even what time of year it is, can all make a big difference in what gear actually works. Price, comfort, and job performance all

Greg Brown
Safety Library
Read More
Back Injuries: The Real Cost and How to Prevent Them
January 2026

The mention of back injuries makes mason contractors cringe, and for good reason. Masons lift heavy objects every day, all day long. When a person sustains a back injury, it is serious. It affects every part of their life, from their ability to perform wo

Zach Everett
Safety Library
Read More
Detailing for Durability: The 2026 Guide to High-Performance Stone Veneer Transitions
January 2026

Some of the most expensive failures involving manufactured stone veneer installations don’t come from the stone at all, but rather from the material transitions and flashing around it. Transitions are weak points in the overall cladding where water can fi

Jeff Tew
Technical Talks
Read More