8 great reasons to attend the largest World of Concrete in 7 years!

Words: Steven PomerantzFrom your very first minute at World of Concrete, you’ll be surrounded by new ways to improve your work–and your profits. Here are eight great reasons why every concrete and masonry professional needs to attend the biggest event of the year for the commercial construction industry.

1. The Industry’s best new products

Shop the entire range of top products now available from more than 1,400 leading manufacturers and suppliers, including more than 200 new exhibitors for 2016.

2. 40+ New! Seminars

This year’s education program includes “KISS Your Concrete Troubles Goodbye” and “The Stamped Concrete Process,” along with many other timely topics for concrete pros.

3. More action on the show floor

Don’t miss this year’s NEW! Precast Area in the North Hall–check out all of the WOC 2016 targeted show floor areas here.

4. Gold Lot events including MASONRY MADNESS™

Competitions, skills tests, live demos and more–watch the best at work and show off your own skills.

5. Boot camps & interactive workshops

Improve your business and management ability in these intensive all-day courses, and earn approved continuing education hours at the same time. NEW! for 2016: “Boot Camp for Revenue Builders.”

6. Hands-on training

It’s one of the best ways to learn: roll up your sleeves and do it yourself! New skill-building sessions include “Concrete Fundamentals Lab”–check out the entire lineup here.

7. Special hotel discounts

NEW! hotel provider onPeak offers great deals on Las Vegas rooms for WOC attendees. Book your room now before your first choice fills up!

8. New! Education discount

Students and military personnel receive special deals this year. Register today! For all Education Program Opportunities, click here.

Improve your business in 2016. Register today!
Masonry as the Standard: Delivering Strength, Durability, and Permanence at First Baptist Church of Sutherland Springs
July 2026

The replacement of First Baptist Church of Sutherland Springs serves as a clear example of masonry’s ability to deliver long-term durability, structural integrity, and architectural permanence in worship facility construction. Following the tragic events

Designing Masonry Openings Without Compromising Aesthetics
July 2026

One of masonry's greatest strengths is its ability to create visually striking architecture. From arches and deep reveals to decorative brick detailing, masonry provides texture, depth, and character that continue to inspire architects today. As buildin

Restoring the Breath of the Building: The Life-Saving Science Behind Historic Masonry Repairs
July 2026

When I first set out to become a historic preservation and restoration mason, I imagined that most of my trade would involve repairing the effects of old age. Instead, 99 percent of my work is attempting to stabilize and reverse damage caused by recent an

Laying the Foundation for the Future: Workforce Development at the Arizona Masonry Council
July 2026

For generations, masonry has been built on a simple but powerful principle: knowledge passed from one set of hands to the next. In Arizona, the Arizona Masonry Council (AMC) is working to ensure that tradition continues by investing in one of the industr