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New hire, new website from Amerimix

Words: Dan KamysBob Ruby has joined Amerimix Masonry Products as national technical/product manager. Ruby’s primary responsibilities are product development, technical support and sales training. He also will lead all marketing efforts to promote Amerimix bulk/bag mixes and delivery systems, which include the coordination of marketing support materials such as technical literature and packaging. Ruby brings 35 years of experience in the cement/concrete industry.

Amerimix launched a newly designed website, amerimix.com, during World of Concrete in Las Vegas in February. The site includes considerable site enhancements that easily lead users to relevant information, including prominently placed coverage calculators, MSDS, datasheets, marketing materials, an expanded project gallery, LEED information, a sales representative locator and a distributor locator.

The new website is designed to make it easier for contractors, architects/engineers and distributors to find the specific information they are looking for with clearly located icons on the homepage. These icons will take each respective group to a page specifically designed for them, so they can quickly find the information they need about Amerimix. There also are new and expanded product and silo system sections, which will make it much easier for Amerimix users to quickly find both the product and the system information they need.

A product calculator and sales rep/distributor locator feature will have prominence on the site. The calculator gives contractors the ability to quickly calculate the amount of product needed for each project. The sales rep/distributor locator will help contractors find their nearest Amerimix representative, along with the closest distributors that carry Amerimix products.
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