FIND A CONTRACTOR BUYER'S GUIDE
BECOME AN INDUSTRY PARTNER
MCAA Logo
MEMBER LOGIN JOIN
NEWS
The 2026 MCAA Annual Online Auction ↗

ACI unveils new logo and tagline

Words: Americans GreatestThe American Concrete Institute (ACI), an organization whose mission it is to develop and disseminate consensus-based knowledge on concrete and its uses, unveiled a new logo and tagline at World of Concrete. The first major update since 1964, the new logo reflects the heritage of the 110-year American Concrete Institute brand and its increasingly global reach with a more modern, vibrant, and professional image.

This refreshed identity signifies the next step forward in the evolution of the ACI brand and serves as the foundation for consistent design and messaging across all ACI communications. In addition to the logo, the tagline "Always advancing" highlights the Institute's commitment to advancing concrete knowledge, technology, construction, and quality, as well as collaboration and professional growth.

"The new logo conveys a contemporary, energetic, and dynamic impression; reflects the diversity of ACI's specialization; and illustrates the global reach of ACI's network, said Anne M. Ellis, President, American Concrete Institute. "The 'Always advancing' tagline reflects the ACI member — it reflects the work we do individually and collaboratively, inside and outside of ACI. It also reflects what we do collectively in support of concrete quality and professional growth."

Details of the new logo and tagline appear on the Institute's website, www.concrete.org.
 0
Vibing Masonry #10: Clay Brick Masonry Development from Ancient Roots to Future Innovation
February 2026

Clay brick, one of humanity’s oldest building materials, has shaped civilizations for millennia. Its inherent durability, versatility, and accessibility made it a basic component of architecture. The material's history is one of continuous technological i

Steve Blye
Technical Talks
Read More
Masonry in the Media: Fenway Park, Trim Castle, & More
February 2026

The settings of films influence the atmosphere of a scene and immerse the viewers in their movie-going experience. From Parisienne train stations to Boston baseball parks, these four masonry-made structures set the scene in the films they were featured in

Lily Burger
Masonry in the Media
Read More
2026 Masonry Hall Of Fame Nominations Are Open
February 2026

The Mason Contractors Association of America is now accepting nominations for the 2026 Masonry Hall of Fame, brought to you on behalf of the MCAA's Cornerstone Partners. Nominations will close on March 31, 2026.

Dan Kamys
News and Events
Read More
Outreach Outlook: Celebrating CTE Month and the Madness of Masonry
February 2026

As we settle into February, the masonry industry turns its focus to a celebration that lies at the very heart of our mission: National Career and Technical Education (CTE) Month. For the Outreach & Education Division, this isn't just a date on the calen

Robert Melgaard
Outreach Outlook
Read More